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1 International Advertising Association
орг.сокр. IAA рекл. Международная рекламная ассоциация (объединяет корпоративных и индивидуальных членов на местном, региональном и мировом уровне, связанных с созданием и продвижением брендов и расценивающих рекламные коммуникации как жизненную необходимость для достижения успеха в бизнесе)See:Англо-русский экономический словарь > International Advertising Association
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2 International Advertising Association
Общая лексика: Международная ассоциация рекламыУниверсальный англо-русский словарь > International Advertising Association
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3 International Advertising Association
Abbreviation: IAAУниверсальный русско-английский словарь > International Advertising Association
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4 Advertising Association
орг.1) рекл., брит. Рекламная ассоциация [Ассоциация рекламы\] Великобритании (некоммерческое объединение представителей крупнейших медиа, профессиональных ассоциаций и агентств, занимающихся рекламой, маркетингом и сопутствующими сферами деятельности; основана в 1926 г.)See:2) рекл. рекламная ассоциация, ассоциация рекламы (часть названия профессиональных ассоциаций рекламных агентств, работающих в определенных сферах или регионах)See:Advertising Association of the West, Business/Professional Advertising Association, International Advertising Association, Outdoor Advertising Association of America, Outdoor Advertising Association of Great Britain, Premium Advertising Association of America, Public Utilities Advertising Association, Specialty Advertising Association International* * *организация, представляющая интересы рекламодателей, рекламных агентств и средств массовой информации; основана в 1926 г. abbr АААнгло-русский экономический словарь > Advertising Association
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5 Association of International Advertising Agencies
Общая лексика: АIАА, Ассоциация международных рекламных агентствУниверсальный англо-русский словарь > Association of International Advertising Agencies
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6 Specialty Advertising Association International
орг.марк. Международная ассоциация сувенирной рекламыSee:Англо-русский экономический словарь > Specialty Advertising Association International
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7 international
прил.1) общ. международный; интернациональный (связанный с двумя или более странами, относящийся к нескольким странам, происходящий при участии нескольких стран или их представителей)international peace — международный мир, мир во всем мире
Syn:See:International Accounting Standards, international adjudication, international administration, international administrative law, international affairs, international agency, international agreement, international arbitrage, international arbitration, International Baccalaureate, International Bank Account Number, international bill of exchange, international bond, international borrowing and lending, international business, international business administration, international capital flows, international cartel, international commerce, international commercial arbitration, international commercial law, international commodity agreement, international commodity body, international company, International Comparison Program, international competition, international competitive bidding, international competitiveness, international competitor, International Conference on Financing for Development, international contract, international cooperation, international copyright, international corporation, international credit, International Data Base, international dealer, international debt, international deficit, international delinquency, international department, International Depositary Receipt, International Depository Receipt, international development bank, international diplomacy, international distortion, international diversification, international division, international division of factors, international division of labour, international divorce, international economics, international equity, international equity fund, international exchange ratio, international extradition, international factor movements, international factoring, international finance, international finance subsidiary, international financial institution, international financial system, international firm, international fund, international institution, international investment, international investment position, international investor, international jurist, international labour migration, international law, international leasing, international legal capacity, international liquidity, international load line, international macroeconomics, international management, international market, international marketer, international marketing, international marketing environment, international microeconomics, international migration, international monetary arrangement, international monetary cooperation, international monetary economics, international monetary order, international monetary reform, international monetary reserves, international monetary system, international multimodal transport, international mutual fund, international name, international order, international organization, international payments, international policy coordination, international politics, international private law, international promissory note, international public law, international relations, international reserve currency, international reserve system, international reserves, international sale, international sales contract, international securities, International Securities Identification Number, international standard, International Standard Audiovisual Number, International Standards of Accounting and Reporting, International Standards on Auditing, international surplus, international technology transfer, international tender, international terrorism, international trade, international trademark, international trading company, international transportation, international travel, International Atomic Energy List, International Banking Act, International Bovine Meat Agreement, International Coffee Agreement, International Commercial Terms, International Dairy Arrangement, International Emergency Economic Powers Act, International Financial Reporting Standards, International Gold Pool, International Grains Agreement, International Industrial List, International Maritime Dangerous Goods Code, International Market Insight, International Merchandise Trade Statistics, International Munitions List, International Olive Oil Agreement, International Rules for the Interpretation of Trade Terms, International Safety Management Code, International Standard Classification of Occupations, International Standard Industrial Classification of all Economic Activities, International Sugar Agreement, International Traffic in Arms Regulations, International Wheat Agreement, International Accounting Standards Board, International Accounting Standards Committee, International Accreditation Forum, International Actuarial Association, International Advertising Association, International Air Transport Association, International Anticounterfeiting Coalition, International Association for Feminist Economics, International Association for Financial Planning, International Association for Insurance Law, International Association for Research in Income and Wealth, International Association for the Protection of Industrial Property, International Association for the Protection of Intellectual Property, International Association for the Study of Insurance Economics, International Association of Administrative Professionals, International Association of Book-keepers, International Association of Classification Societies, International Association of Financial Executives Institutes, International Association of Insurance Supervisors, International Association of Mutual Insurance Companies, International Association of Political Science, International Atomic Energy Agency, International Auditing and Assurance Standards Board, International Auditing Practices Committee, International Bank for Reconstruction and Development, International Banking Facility, International Broadcasting Bureau, International Bureau for the Protection of Intellectual Property, International Centre for Settlement of Investment Disputes, International Chamber of Commerce, International Civil Aviation Organization, International Cocoa Organization, International Coffee Organization, International Confederation of Free Trade Unions, International Congress of Accountants, International Congress of Actuaries, International Convention for Safe Containers, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Conference on Financing for Development, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations2) общ. международный (распространенный, действующий за пределами национальных границ)See:
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international settlements межгосударственные расчеты, осуществляемые центральными банками. -
8 Association
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9 advertising
сущ.1) рекл. реклама (совокупность каких-л. рекламных объявлений; обычно употребляется с указанием места, где размещается данная реклама)Over 60 percent of alcohol advertising [on television\] is shown during sports programming
Asian governments have attempted to limit excessive consumptions by instituting strict control over the content and amount of advertising in the media.
Advertising [on buses\] is one of the important advertising means to which companies and establishments attach great importance because this type of advertisement is a mobile one seen by all.
two-thirds of the food and drink advertising for children under 12 — две трети всей рекламы продуктов питания для детей младше 12-ти лет
Last month, 10 companies that produce almost two-thirds of the food and drink advertising [for children\] under 12 agreed to start cutting back on advertising junk foods.
No person shall within the city distribute [printed\] advertising by placing it within or upon parked automobiles.
2) рекл. реклама, рекламирование (процесс осуществления рекламы; как правило, употребляется с указанием рекламируемого продукта)Alcohol advertising is the promotion of alcoholic beverages by alcohol producers through a variety of media.
the control of medicines advertising in the UK — контроль за рекламой лекарств в Соединенном Королевстве
ATTRIBUTES: accessory 2. 1), advance 3. 2), aerial 3. 1), agricultural, air 2. 1),
alternative 2. 3), ambient 1. 1), audiovisual, auxiliary 2. 1), block 1. 4) а), boastful, broadcast 2. 1), n1, classified 1. 1), commercial 1. 4) а), comparative, competing 1. 1) а), competitive 1. 2) а), concept 1. 2) а), consumer 1. 1) а), continuity 1. 1) а), controversial 1. 1) а), cooperative 2. 1), n2, coordinated, corporate 1. 2) а), б, corrective 1. 1), creative, deceptive, demographic, denigratory, dissipative, domestic 1. 2) а),
foreign 1) б), global, professional 1. 3) б), regional, repeat 3. 3) б), strategic, superior 3. 1) б), test 3. 3) б), traditional
Syn:See:accessory advertising, advance advertising, advocacy advertising, aerial advertising, agricultural advertising, air advertising, aisle advertising, alternative advertising, ambient advertising, analogy advertising, association advertising, audiovisual advertising, auxiliary advertising, bait advertising, bait and switch advertising, bait-and-switch advertising, bank advertising, banner advertising, bargain advertising, bargain-basement advertising, block advertising, boastful advertising, brand advertising, brand image advertising, brand name advertising, breakthrough advertising, broadcast advertising, burst advertising, business advertising, business paper advertising, business publication advertising, business-to-business advertising, car-card advertising, cause advertising, challenged advertising, charity advertising, children's advertising, cinema advertising, classified advertising, combative advertising, commercial advertising, comparative advertising, comparison advertising, competing advertising, competitive advertising, concept advertising, consumer advertising, continuity advertising, controversial advertising, co-op advertising, cooperative advertising, coordinated advertising, corporate advertising, corporate image advertising, corrective advertising, counter advertising, counteradvertising, coupon advertising, creative advertising, deceptive advertising, demographic advertising, demonstration advertising, denigratory advertising, direct advertising, direct response advertising, direct-action advertising, direct mail advertising, direct-mail advertising, directory advertising, display advertising, dissipative advertising, domestic advertising, door-to-door advertising, educational advertising, electric advertising, electrical advertising, e-mail based advertising, entertaining advertising, ethical advertising, export advertising, eye-catching advertising, factual advertising, false advertising, farm advertising, fashion advertising, film advertising, financial advertising, flexform advertising, follow-up advertising, foreign advertising, fraudulent advertising, full-page advertising, gender advertising, general advertising, generic advertising, global advertising, goodwill advertising, group advertising, hard-sell advertising, hard-selling advertising, heavy advertising, help wanted advertising, high-pressure advertising, house advertising, house-to-house advertising, idea advertising, illuminated advertising, image advertising, impact advertising, indirect action advertising, indirect-action advertising, individual advertising, indoor advertising, industrial advertising, information advertising, informational advertising, informative advertising, in-house advertising, initial advertising, innovative advertising, institutional advertising, in-store advertising, insurance advertising, international advertising, interstate advertising, introductory advertising, intrusive advertising, issue advertising, joint advertising, large-scale advertising, launch advertising, legal advertising, local advertising, mail advertising, mail-order advertising, mass advertising, mass-media advertising, media advertising, military advertising, misleading advertising, mobile advertising, mood advertising, movie theatre advertising, multimedia advertising, multinational advertising, national advertising, non-business advertising, non-commercial advertising, novelty advertising, obtrusive advertising, offbeat advertising, off-season advertising, on-line advertising, on-target advertising, opinion advertising, oral advertising, outdoor advertising, out-of-home advertising, package advertising, periodical advertising, personality advertising, persuasive advertising, point-of-purchase advertising, point-of-sale advertising, political advertising, postal advertising, postcard advertising, poster advertising, postmark advertising, pre-launch advertising, premium advertising, press advertising, prestige advertising, price advertising, primary advertising, print advertising, private sector advertising, problem-solution advertising, procurement advertising, producer advertising, product advertising, product-comparison advertising, professional advertising, promotional advertising, public relations advertising, public sector advertising, public service advertising, public-affairs advertising, public interest advertising, public-issue advertising, public-service advertising, radio advertising, railway advertising, reason-why advertising, recruitment advertising, regional advertising, reinforcement advertising, remembrance advertising, reminder advertising, repeat advertising, retail advertising, retentive advertising, saturation advertising, scented advertising, screen advertising, seasonal advertising, selective advertising, self-advertising, semi-display advertising, show-window advertising, sky advertising, slide advertising, social advertising, social cause advertising, soft-sell advertising, specialty advertising, split-run advertising, spot advertising, store advertising, strategic advertising, street advertising, strip advertising, subliminal advertising, sustaining advertising, switch advertising, tactical advertising, target advertising, taxi top advertising, teaser advertising, television advertising, test advertising, testimonial advertising, tie-in advertising, tombstone advertising, total advertising, trade advertising, trademark advertising, traditional advertising, transformational advertising, transit advertising, transportation advertising, truthful advertising, truth-in-advertising, two-step formal advertising, unacceptable advertising, unfair advertising, untruthful advertising, visual advertising, vocational advertising, wall advertising, word-of-mouth advertising, written advertising, yellow pages advertising, advertising abuse, advertising action, advertising aids, advertising analysis а), advertising appeal, advertising approach, advertising audience, advertising awareness, advertising balance, advertising band, advertising believability, advertising break, advertising brochure, advertising catalogue, advertising circular, advertising claim 1) а), advertising clutter, advertising column, advertising communication, advertising competition 2) а), advertising copy, advertising coupon, advertising credibility, advertising cue, advertising decay, advertising deception, advertising device, advertising emphasis, advertising exaggeration, advertising exposure 2) а), advertising factor а), advertising film, advertising folder, advertising frequency, advertising gift, advertising gimmick, advertising handbill, advertising hoarding, advertising image, advertising impact, advertising impression, advertising influence, advertising insert, advertising intensity, advertising jingle, advertising label, advertising leaflet, advertising letter, advertising literature 1) а), advertising location, advertising magazine, advertising material, advertising matter, advertising media, advertising medium, advertising novelty, advertising operation 2) а), advertising page, advertising pamphlet, advertising panel, advertising penetration, advertising perception, advertising personality, advertising playback, advertising point, advertising posttest, advertising pretest, advertising puffery, advertising pylon, advertising race, advertising readership, advertising recall, advertising response, advertising retention, advertising sample, advertising section 2) а), advertising site, advertising slogan, advertising space, advertising specialty, advertising sponsorship, advertising spoof, advertising spot, advertising standards, advertising structure, advertising supplement, advertising test, advertising testing, advertising text, advertising threshold, advertising time, advertising vehicle, advertising wearout, advertising wedge, Canadian Code of Advertising Standards, Code of Advertising Practice, Defining Advertising goals for Measured Advertising Results, Federal Cigarette Labeling and Advertising Act, ICC Guidelines / Code on Advertising and Marketing on the Internet, ICC International Code of Advertising Practice, ICC International Code of Environmental Advertising, ICC International Codes of Marketing and Advertising Practices, Standard Advertising Register, Standard Directory of Advertising Agencies, Standards of Practice of the American Association of Advertising Agencies, Advertising Association, Advertising Association of the West, Advertising Checking Bureau, Advertising Club of New York, Advertising Council, Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc. 2), Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc.3) рекл. рекламное дело, рекламная деятельность, рекламный бизнес (реклама как вид деятельности безотносительно каких-л. конкретных продуктов; реклама как одна из функций организации)advertising counsellor [consultant\] — рекламный консультант, консультант по рекламе
advertising expert — рекламный эксперт, эксперт по рекламе
Syn:See:above-the-line advertising, below-the-line advertising, flat fee advertising, investment advertising, per inquiry advertising, advertising account, advertising activity, advertising agency, advertising agent, advertising agreement, advertising allowance, advertising analysis б), advertising appropriation, advertising assistant, advertising audit, advertising brief, advertising broker, advertising budget, advertising business, advertising campaign, advertising canvasser, advertising claim 2) б), advertising club, advertising code, advertising community, advertising company, advertising competition 1) б), advertising contract, advertising contractor, advertising control, advertising cooperative, advertising copywriting, advertising cost, advertising coverage, advertising customer, advertising department, advertising director, advertising directory, advertising drive, advertising effect, advertising effectiveness, advertising efficiency, advertising environment, advertising ethics, advertising exchange, advertising executive, advertising expenditures, advertising expenses, advertising exposure 1) б), &3, advertising factor б), advertising firm, advertising guide, advertising industry, advertising injury, advertising landscape, advertising legislation, advertising leverage, advertising liability, advertising linage, advertising literature 2) б), advertising man, advertising management, advertising manager, advertising method, advertising mix, advertising monopoly, advertising network, advertising objective, advertising office, advertising operation 1) б), advertising order, advertising outcome, advertising outlay, advertising output, advertising people, advertising performance, advertising personnel, advertising plan, advertising planner, advertising planning, advertising portfolio, advertising practice, advertising practitioner, advertising professional, advertising programme, advertising purpose, advertising rate, advertising register, advertising representative, advertising research, advertising restrictions, advertising sales agents, advertising schedule, advertising section 1) б), advertising self-regulation, advertising services, advertising specialist, advertising spending, advertising statistics, advertising strategy, advertising substantiation, advertising support, advertising talent, advertising theory, advertising value, advertising variable, advertising weight, media buy, copywriting, advertology
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реклама, рекламирование: использование печатных, теле-, радио- и иных посланий, оплаченных рекламодателем, для благоприятного воздействия на потенциальных покупателей товара или клиентов.* * *размещение объявлений; размещение рекламы; рекламирование. . Словарь экономических терминов .* * *эмоционально окрашенная информация об основных характеристиках отдельных видов страхования и страховых операций с целью формирования устойчивого спроса на страховые услуги-----средство распространения информации и убеждения людей через прессу, телевидение, радиовещание, объявления, плакаты и другим образом -
10 specialty advertising
рекл. = promotional advertisingSee: -
11 specialty advertising industry
эк. индустрия рекламных сувениров (сфера бизнеса, в которой заняты фирмы, занимающиеся производством и распространением рекламной сувенирной продукции)See:Англо-русский экономический словарь > specialty advertising industry
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12 Promotional Products Association International
орг.сокр. PPAI марк. Международная ассоциация сувенирной продукции* (организация, объединяющая более 6 тыс. поставщиков и дистрибьюторов сувенирной продукции; цель — способствовать росту, совершенствованию и успешному функционированию отрасли сувенирной продукции, повышению профессионализма членов Ассоциации; до 1993 г. называлась Международной ассоциацией сувенирной рекламы)See:Англо-русский экономический словарь > Promotional Products Association International
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13 IAA
Международная рекламная ассоциация -
14 Internationale Absatzwirtschaftliche Vereinigung
Internationale Absatzwirtschaftliche Vereinigung
International Marketing Association (IMA);
• Internationale Anwaltsvereinigung International Bar Association;
• Internationaler Arbeitgeberverband International Organization of Employers;
• Internationales Arbeitsamt International Labo(u)r Office;
• Internationale Arbeitsorganisation (IAO) International Labo(u)r Organization (ILO);
• Internationale Atomenergie-Organisation International Atomic Energy Agency (IAEA);
• Internationale Bank für Wiederaufbau International Bank for Reconstruction and Development;
• Internationale Bank für wirtschaftliche Zusammenarbeit International Bank for Economic Cooperation (IBEC);
• Internationale Berufssystematik International Standard Classification of Occupation;
• Internationaler Bund freier Gewerkschaften International Confederation of Free Trade Union;
• Internationales Büro für Maße und Gewichte International Bureau of Weights and Measures;
• Internationaler Devisenmarkt international exchange market;
• Internationale Einfuhrbescheinigung International Import Certificate;
• Internationale Energie-Agentur International Energy Agency (IEA);
• Internationale Entwicklungsorganisation International Development Association (IDA);
• Internationaler Fernmeldeunion International Telecommunications Union (ITU);
• Internationale Finanzkorporation International Finance Corporation (IFC);
• Internationale Flüchtlings-Organisation International Refugee Organization (IRO);
• Internationale Flussanliegergemeinschaft International River Community;
• Internationaler Frachtbrief international consignment note;
• Internationaler Geld- und Kapitalverkehr international money and capital transactions;
• Internationaler Gemeindeverband International Union of Local Authorities;
• Internationaler Genossenschaftsverband International Cooperative Alliance;
• Internationale Gepflogenheiten international usage;
• Internationaler Gerichtshof International Court of Justice;
• Internationale Gesundheitsvorschriften International Sanitary Regulations;
• Internationale Gewässer international waters;
• Internationales Gewerkschaftswesen international trade unionism;
• Internationale Handelskammer International Chamber of Commerce;
• Internationale Handelsorganisation International Trade Organization (ITO);
• Internationales Handelszentrum (GATT) International Trade Centre (ITC);
• Internationaler Hotelverband International Hotel Association;
• Internationales Statistisches Institut International Statistical Institute;
• Internationale Kapitalverflechtung interpenetration of capital markets;
• Internationaler Kreditverkehr international lending;
• Internationaler Luftverkehrsverband International Air Transport Association (IATA);
• International gebräuchliche Maßeinheit (Statistik) international unit;
• Internationaler Normenausschuss International Standardization Organization (ISO);
• Internationale Ordnung für die Beförderung von Behältern International Regulation concerning the Transport of Containers;
• Internationale Organisation für Fernmeldewesen International Telecommunication Union;
• Internationale Organisation für Normung International Standards Organization;
• Internationale Pilotenvereinigung International Federation of Airline Pilots’ Association;
• Internationale Postanweisung international money order;
• Internationaler Reederverein International Shipping Federation;
• Internationales Rohstoffabkommen International Commodity Agreement;
• Internationaler Rückantwortschein international reply coupon;
• Internationale Schiedsgerichtsbarkeit international arbitration;
• Internationale Schifffahrtskammer International Chamber of Shipping;
• Internationaler Seeverkehr international maritime traffic;
• Internationale Seeversicherungsunion International Union of Marine Insurers;
• Internationale Sicherheitsunterstützungstruppe (UN) International Security Force (ISAF);
• Internationale Standard-Buchnummer International Standard Book Number (ISBN);
• Internationale Standardklassifikation der Berufe International Standard Classification of Occupation;
• Internationaler Straßenverkehr international road traffic;
• Internationale Systematik der Wirtschaftszweige der Vereinten Nationen International Standard Industrial Classification of all Economic Activities;
• Internationaler Transportarbeiterverband International Transport Workers' Federation;
• Internationales Übereinkommen über den Eisenbahnfrachtverkehr International Agreement on Railway Freight Traffic;
• Internationales Urheberrecht international copyright;
• Internationaler Verband für Berufsberatung International Association for Vocational Guidance;
• Internationaler Verband für Wohnungswesen, Städtebau und Raumplanung International Federation for Housing and Planning;
• Internationale Vereinigung von Luftfrachtmaklern International Aircraft Brokers' Association (IABA);
• Internationale Vereinigung zum Schutz gewerblichen Eigentums International Association for the Protection of Industrial Property;
• Internationale Verkehrsluftfahrtorganisation International Civil Aviation Organization;
• Internationaler Währungsfonds International Monetary Fund (IMF);
• International geschütztes Warenzeichen international trademark;
• Internationales Warenverzeichnis für den Außenhandel Standard International Trade Classification;
• Internationaler Werbeverband International Advertising Association (IAA);
• Internationale Wirtschaftskonferenz International Trade Conference;
• Internationaler Zahlungsverkehr international payments;
• Internationale Zivilluftfahrt-Organisation International Civil Air Organization (ICAO).Business german-english dictionary > Internationale Absatzwirtschaftliche Vereinigung
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15 IAA
1) Общая лексика: Авиационное Управление Ирландии, Ирландская Авиационная Администрация2) Биология: indoleacetic acid3) Авиация: Irish Aviation Authority4) Военный термин: Interagency Agreement, interim assault amphibian, intermediate assembly area5) Техника: instrumentation activation analysis, interim6) Сельское хозяйство: indole acetic acid7) Бухгалтерия: Internal Accounting Association8) Страхование: Международная актуарная ассоциация (сокр. от "International Actuarial Association")9) Автомобильный термин: International Automobile Association (международная автомобильная ассоциация)10) Сокращение: International Advertising Association, International Association of Allergology, International Association of Art, Painting, Sculpture, Graphic Art11) Вычислительная техника: Initial Address Acknowledgment, Intel Application Accelerator12) Иммунология: immunoadsorption-amidolytic assay13) Космонавтика: international aerospace abstracts14) Реклама: Международная рекламная ассоциация15) Аудит: Inter Authority Audit16) Медицинская техника: interruption of the aortic arch (ЭхоКГ)17) Авиационная медицина: International Academy of Astronautics -
16 IAA
орг.* * *см. International Advertising Assotiation -
17 Международная ассоциация рекламы
General subject: International Advertising AssociationУниверсальный русско-английский словарь > Международная ассоциация рекламы
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18 Internationaler Werbeverband
Internationaler Werbeverband
International Advertising Association (IAA)Business german-english dictionary > Internationaler Werbeverband
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19 IPA
1) Общая лексика: instrument for pre-accession assistance2) Компьютерная техника: Intelligent Peripheral Adapter3) Медицина: Independent Physicians Association4) Спорт: Individual Practice Association5) Военный термин: Imagery Product Archive, Integrated Program Assessment, Intelligence Production Activity, Intergovernmental Personnel Act, International Programs Acquisition, Issue Position Argument, initiation of procurement action6) Техника: inositephosphoric acid, iterative performance assessment7) Страхование: independent practice association8) Биржевой термин: Investment Promotion Agencies, Investment Promotion Agency9) Психология: International psychoanalytic association10) Радио: International Phonetic Alphabet11) Сокращение: Independent Publishers Association, Institute for the Physics of the Atmosphere, Instrumented Production Aircraft, International Peace Academy, International Pediatric Association, International Phonetic Association, International Pilot's Association, International Police Association, International Press Association, International Priority Airmail service, International Publishers Association12) Физиология: Independent Practitioner Association13) Вычислительная техника: Information Processing promotion Agency (organization, MITI, Japan)14) Пищевая промышленность: Indian Pale Ale, Infidel Pale Ale16) СМИ: In Person Autograph17) Деловая лексика: Independent Participation Agreement, Innovation Passion Automation, Innovative Positive Actions18) Образование: Integrated Practical Activities, Interactive Pedagogical Agents19) Сетевые технологии: Information Processing Architecture, Integrated Printer Adapter20) Полимеры: isopropanol21) Сахалин Ю: Independent Project Analysis, Inc., independent project analysis22) Химическое оружие: Isopropyl alcohol23) Административное право: ИПС, индивидуальный пенсионный счёт24) Макаров: integrated plant assessment, intermediate power amplifier25) Должность: Independent Public Accountant, Individual Pension Account26) НАСА: Instructions Per Second27) Библиотечное дело: International Persian Alphabet -
20 ipa
1) Общая лексика: instrument for pre-accession assistance2) Компьютерная техника: Intelligent Peripheral Adapter3) Медицина: Independent Physicians Association4) Спорт: Individual Practice Association5) Военный термин: Imagery Product Archive, Integrated Program Assessment, Intelligence Production Activity, Intergovernmental Personnel Act, International Programs Acquisition, Issue Position Argument, initiation of procurement action6) Техника: inositephosphoric acid, iterative performance assessment7) Страхование: independent practice association8) Биржевой термин: Investment Promotion Agencies, Investment Promotion Agency9) Психология: International psychoanalytic association10) Радио: International Phonetic Alphabet11) Сокращение: Independent Publishers Association, Institute for the Physics of the Atmosphere, Instrumented Production Aircraft, International Peace Academy, International Pediatric Association, International Phonetic Association, International Pilot's Association, International Police Association, International Press Association, International Priority Airmail service, International Publishers Association12) Физиология: Independent Practitioner Association13) Вычислительная техника: Information Processing promotion Agency (organization, MITI, Japan)14) Пищевая промышленность: Indian Pale Ale, Infidel Pale Ale16) СМИ: In Person Autograph17) Деловая лексика: Independent Participation Agreement, Innovation Passion Automation, Innovative Positive Actions18) Образование: Integrated Practical Activities, Interactive Pedagogical Agents19) Сетевые технологии: Information Processing Architecture, Integrated Printer Adapter20) Полимеры: isopropanol21) Сахалин Ю: Independent Project Analysis, Inc., independent project analysis22) Химическое оружие: Isopropyl alcohol23) Административное право: ИПС, индивидуальный пенсионный счёт24) Макаров: integrated plant assessment, intermediate power amplifier25) Должность: Independent Public Accountant, Individual Pension Account26) НАСА: Instructions Per Second27) Библиотечное дело: International Persian Alphabet
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См. также в других словарях:
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